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Anna Shevchenko
How Good is Your User's Ad Experience?

With ever-increasing competition for user attention in digital media, audiences are reluctant to sta...

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2518
4 min read
Progressive Web Apps and Their Superpowe...

Today, the diversity of tech solutions available to engage users on mobile includes responsive...

2604
5 min read
Bot-Filled Digital Landscape: What Publi...

Despite the potential risks of DDOS attacks and other security threats, many publishers fail t...

2454
3 min read
Publisher Success Profile: Must-Have Che...

Website monetization can be tricky, especially at the beginning, and just like a house has to ...

2863
6 min read
Bounce Rate Basics: What You Need to Kno...

Auditing bounce rate behavior may seem tricky, yet it is crucial if you want to optimize your ...

2510
3 min read
ComScore Rankings: Why Should Publishers...

ComScore is the leading marketplace intelligence organization that ranks viewership across pla...

2608
3 min read
Ad Viewability and User Experience: How ...

Viewability is one of the most fundamental properties that define advertising quality; it is m...

3047
3 min read
Audience Acquisition from Multiple Traff...

The past decade has seen drastic changes in the publishing industry in terms of web structure,...

3378
4 min read
TCF v2.0: What MGID Publishers Need to K...

Over the last few years, GDPR, CCPA, ePrivacy Directive, and other regulations have continuous...

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