MGID Blog 》Publishers

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Anna Shevchenko

With ever-increasing competition for user attention in digital media, audiences are reluctant to sta...

Mar 6, 2021 • 4 min read

Progressive Web Apps and Their Superpowe...

Today, the diversity of tech solutions available to engage users on mobile includes responsive...

Feb 19, 2021 • 4 min read

Bot-Filled Digital Landscape: What Publi...

Despite the potential risks of DDOS attacks and other security threats, many publishers fail t...

Feb 5, 2021 • 5 min read

Publisher Success Profile: Must-Have Che...

Website monetization can be tricky, especially at the beginning, and just like a house has to ...

Jan 7, 2021 • 3 min read

Bounce Rate Basics: What You Need to Kno...

Auditing bounce rate behavior may seem tricky, yet it is crucial if you want to optimize your ...

Nov 19, 2020 • 6 min read

ComScore Rankings: Why Should Publishers...

ComScore is the leading marketplace intelligence organization that ranks viewership across pla...

Nov 13, 2020 • 3 min read

Ad Viewability and User Experience: How ...

Viewability is one of the most fundamental properties that define advertising quality; it is m...

Oct 30, 2020 • 3 min read

Audience Acquisition from Multiple Traff...

The past decade has seen drastic changes in the publishing industry in terms of web structure,...

Oct 16, 2020 • 3 min read

TCF v2.0: What MGID Publishers Need to K...

Over the last few years, GDPR, CCPA, ePrivacy Directive, and other regulations have continuous...

Aug 14, 2020 • 4 min read

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