Oleksii Borysov
Oleksii Borysov is the VP of Product at MGID with over 10 years of experience in AdTech. Oleksii is an expert and recognized leader within the industry, and is always focusing on impressive innovations that bring results. At MGID, his role centers around innovation leadership, transferring proven solutions and finding new ways to improve our core product - the MGID global advertising platform. Oleksii built the data-science unit from scratch and has been responsible for hiring the product team and guiding them on implementing new features.

Articles by Oleksii Borysov

It’s been three years since ISBA’s first Programmatic Supply Chain Transparency Study offered ...

In recent months, the IAB Tech Lab’s seller-defined audiences (SDA) have rapidly emerged as a ...

A series of tragic and harrowing events have shaken the world as we know it in recent years. A...

Programmatic ad spending has been in an upwards swing ever since its inception but never befor...

Brands are in the midst of a great user disengagement.
The advertising market has never been ...

As website visitors surf through the Internet, they leave vast amounts of behavioral data, suc...

Before the mass adoption of the IAB tech standards, domain spoofing had been one of the bigges...
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