Recent posts
4807
WNP repost
Sergio Vives
As Referral Traffic Slows, Publishers Need to Get Better at Advertising Themselves

Between AI taking over search functionality and social platforms turning away from news, it’s never ...

Sort by…
7747
5 min read
Advertising Week
There’s Good Money in Bad News, but Bran...

In an era when advertisers are increasingly wary of appearing alongside hard news, the convers...

7590
5 min read
cynopsis
All Work and No Play: Does a Tech Sector...

Remember when the tech industry was fun? Talent used to be lured in and retained with lavish c...

4626
5 min read
Forbes
From Cost-Per-Click To Cost-Per-Outcome:...

Today’s advertisers care about one thing: outcomes. As budgets tighten, media fragments and br...

4813
6 min read
Forbes
Safety At Scale: How AI Can Change The G...

There’s no sugarcoating that native advertising has gained unwanted but not undeserved notorie...

8722
5 min read
Social Media Isn't Safe Forbes
Social Media Isn't Safe, So Why Do Brand...

Open web publishers have suffered decreased advertising revenue for many years due to automate...

7772
5 min read
Forbes
Quarter-Century Catch-Up: Marketing Tren...

The first quarter of the 21st century has ended, seemingly out of nowhere. If it feels like ti...

8007
5 min read
Forbes
Navigating Big Tech Turbulence: A Path F...

If you thought 2024 was a wild ride for digital advertising, then buckle up because there will...

5793
5 min read
ANA
As ChatGPT Turns Two, Have Marketers Bou...

In two years, ChatGPT has catapulted AI from a novelty into a critical component of digital ad...

Native performance in minutes

With MGID, you get access to 32,000+ publishers and 185+ billion monthly impressions.