Thought Leadership

Recent posts

3792

Nickolas Rekeda

Amid COVID-19 chaos, consumers want certainty and offerings to suit life in lockdown, and direct to ...

Jun 25, 2020 • 4 min read

Apple's Privacy Changes Represent 'Tecto...

Critics say ad personalization, measurement and other ways marketers reach consumers will ceas...

Jun 24, 2020 • 7 min read

Advertising with a Made-For-Mobile Minds...

The number of unique mobile subscribers in APAC is expected to rise to over three billion by 2...

May 29, 2020 • 4 min read

Google's Core Update For SEM Users

Google's new update aims to improve the Google's system to read and access the overall content...

May 16, 2020 • 3 min read

Brand Safety: Easier to Achieve with Nat...

Brand safety is a growing concern across APAC, but the solution may be simpler than you think....

May 13, 2020 • 4 min read

Shoring Up Brand Reputation against COVI...

Brand safety in digital advertising tends to be driven by big businesses, with 80% of agencies...

May 6, 2020 • 4 min read

What 2020 Will Bring to the Digital Adve...

2020 will expand upon many of the developments we saw emerge in 2019. Consumer approaches and ...

Dec 26, 2019 • 4 min read

How Publishers and Advertisers can Prepa...

Google confirmed in June that the Chrome 64 browser, set for release in January 2018, will shi...

Sep 28, 2017 • 7 min read

Advertising’s Walking Dead? Not Native!

Native advertising has won, according to MediaPost’s Josh Engroff, who says many brands are ...

Jul 7, 2017 • 3 min read

Native performance in minutes

With MGID, you get access to 32,000+ publishers and 185+ billion monthly impressions.