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Author

Sergii Tymoshenko

Head of Programmatic

Sergii Tymoshenko is the Head of Programmatic at MGID, with over 4 years of experience in OpenRTB and complex B2B integrations. At MGID, he began his career path as a media buyer and then switched to product optimization and analytics. In his new role, he has built the Programmatic Department from scratch and led the team to further optimize the automatic traffic sourcing. Currently, his team is focused on working with alternative traffic sources. Prior to joining MGID, Sergii was an academic in the field of ecology and bioreactor systems at the Royal Institute of Technology in Stockholm.

You can find Sergii Tymoshenko on twitter or linkedin

Articles by Sergii Tymoshenko

2253
5 min read
Ad Tech Insights
Auction Models In Programmatic Advertising

The complexity of supply and demand in the programmatic advertising industry has led to a grea...

Oct 19, 2021 • 5 min read
2351
5 min read
Ad Tech Insights
Programmatic vs. Native Advertising

To truly comprehend why programmatic native advertising is such an unlikely pair, it’s necessa...

Jul 14, 2021 • 5 min read
1099
3 min read
Ad Tech Insights
Google Chrome Adopts New Ad Standards

We all know that advertising revenue helps support diverse types of free content, credible jou...

Feb 5, 2018 • 3 min read
3320
4 min read
Ad Tech Insights
How To Stay On Facebook & Google's Good ...

Every business owner and marketer knows that a solid online presence is necessary to remain to...

Nov 4, 2017 • 4 min read
3136
4 min read
Advertisers
How Publishers Are Cheating With Bot Tra...

If you’re an affiliate marketer, chances are your landing pages have fallen subject to bad bot...

Oct 6, 2017 • 4 min read
2930
6 min read
Thought Leadership
How Publishers and Advertisers can Prepa...

Google confirmed in June that the Chrome 64 browser, set for release in January 2018, will shi...

Sep 28, 2017 • 6 min read

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