Ad Tech Insights

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2717
Oleksii Borysov
Contextual Targeting: Is it possible to catch users' intent on-site?

In the last few years, all major players within the ad tech community have noted the likely comeback...

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2298
4 min read
Cookieless Marketing in the Automotive I...

The crumbling of cookie-based tracking of users on the web is one of the biggest challenges pr...

3181
4 min read
Contextual Marketing of Financial Produc...

The recent privacy features of Apple/Mozilla browsers and Google’s announcement of phasing out...

1580
4 min read
How to Go Fully Remote: 6 Tips for Effic...

With the Coronavirus outbreak, many companies are switching to remote work and are encouraging...

3764
7 min read
The Top AdTech Trends Rounding Out 2019

Digital advertising has been growing exponentially since its inception, with 2019 proving to b...

4162
6 min read
Video Advertising Trends to Look for in ...

If we trace the transformations within video content history we can outline the following mile...

2502
8 min read
Fraud Traffic: Predictions and Resolutio...

Advertisers across the globe expect that all online content is consumed by real people — poten...

2699
5 min read
How Сhanges to Social Media in 2018 Will...

As far as the first quarter of 2018 is concerned Facebook introduced over a dozen changes that...

1931
5 min read
Predictions for Native Advertising in 20...

Native advertising has been on the radars for the last five years for a good reason: the tool ...

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