MGID Blog 》Ad Tech Insights

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Revenue from internet advertising rose by 12.2% between 2019 and 2020, despite the pandemic that the...

Apr 16, 2021 • 7 min read

What You Need to Know About IAB Tech Sta...

Before the mass adoption of the IAB tech standards, domain spoofing had been one of the bigges...

Apr 9, 2021 • 6 min read

What is In-App Header Bidding?

Header bidding has already proven to be a successful web monetization option on desktop and ev...

Apr 2, 2021 • 6 min read

Google’s New Algorithm Update: How MGID ...

For the new algorithm rollout expected to come into force in May 2021, Google announced that C...

Mar 19, 2021 • 4 min read

DMEXCO 2020 – we’ll be there!

2020 was a challenging year, with some of its impediments being the depreciation of third-part...

Sep 9, 2020 • 3 min read

Contextual Targeting: Is It Possible to ...

In the last few years, all major players within the ad tech community have noted the likely co...

Jul 1, 2020 • 4 min read

Cookieless Marketing in the Automotive I...

The crumbling of cookie-based tracking of users on the web is one of the biggest challenges pr...

Apr 29, 2020 • 3 min read

Contextual Marketing of Financial Produc...

The recent privacy features of Apple/Mozilla browsers and Google’s announcement of phasing out...

Apr 10, 2020 • 3 min read

How to Go Fully Remote: 6 Tips for Effic...

With the Coronavirus outbreak, many companies are switching to remote work and are encouraging...

Mar 19, 2020 • 4 min read

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