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MGID
FIFA World Cup 2022: How to Reach and Engage Football Fans

Only two months remain before the highly anticipated FIFA World Cup 2022 commences, and more than 5 ...

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2261
4 min read
The Power of Psychological Arousal: How ...

It’s not new information that emotions incite action. Content that elicits an emotional respon...

2194
7 min read
LGBTQ-Inclusive Advertising for Pride Mo...

As June rolls around, Pride flags wave from every flagpole and rainbow logos are displayed on ...

2208
6 min read
Green and Sustainable Marketing: How to ...

Going green is not only an environmentally responsible choice and a must for many consumers bu...

2258
6 min read
Marketplace Marketing: What’s Different ...

Online marketplaces have completely reimagined the way we trade, buy and sell retail goods and...

2213
6 min read
Contextual vs. Interest Targeting: Estim...

Despite the sunsetting of third-party cookies, digital marketers still have a wealth of data t...

2142
6 min read
How the E-Commerce Landscape Has Evolved...

In the past two years, the online landscape has changed radically. The impact of the coronavi...

2190
6 min read
8 Visual Storytelling Tricks for Strikin...

There’s nothing more eye-catching than a well-placed visual on a page dominated by textual con...

2271
3 min read
Assessing Users’ Purchasing Power with P...

A new feature on the MGID platform allows you to target ad campaigns based on the price of a u...

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