Karina Klymenko
Karina Klymenko is the Head of Creative and Compliance at MGID with over eight years of experience in making thoughtful and successful ads. Karina oversees MGID offices in Europe, US and APAC; she consistently works with foreign teams to ensure all creative ads are localized for different regions. In addition to being passionate about learning and applying psychological tricks and hints in an advertising ecosystem, Karina also monitors consumer trends closely in order to understand the ever-growing industry.

Articles by Karina Klymenko

The goal of any marketing funnel is to move prospects from the traffic source to the sales pag...

Editor’s note: This article includes examples of ad creatives launched by advertisers on MGID....

It’s not new information that emotions incite action. Content that elicits an emotional respon...

As June rolls around, Pride flags wave from every flagpole and rainbow logos are displayed on ...

Going green is not only an environmentally responsible choice and a must for many consumers bu...

Online marketplaces have completely reimagined the way we trade, buy and sell retail goods and...

There’s nothing more eye-catching than a well-placed visual on a page dominated by textual con...
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