Articles by Matthew Villa
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16 min read
Google Ads Alternatives in 2026: 8 Platforms Compared
Looking beyond Google Ads? Here's how today's leading advertising platforms compare and which ...
Aug 7, 2026 • 16 min read
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9 min read
The Benefits of Cross-Channel Marketing ...
For most affiliates, their affiliate marketing journey started the exact same way: find a winn...
May 27, 2026 • 9 min read
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12 min read
How Storytelling in Native Ads Drives Hi...
This article explains how storytelling in native ads drives higher affiliate conversions by by...
Mar 5, 2026 • 12 min read
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20 min read
Data Privacy and Compliance in Affiliate...
The "Wild West" era of affiliate marketing is dead. Ten years ago, you could drop a cookie, re...
Feb 3, 2026 • 20 min read
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13 min read
How Seasonality Impacts Affiliate Campai...
Affiliate marketing loves evergreen concepts. These can be offers that convert all year, audie...
Jan 19, 2026 • 13 min read
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9 min read
How to Choose the Right Traffic Source f...
Affiliate campaigns don’t fail because of bad offers. More often, they fail because the traffi...
Jan 9, 2026 • 9 min read
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10 min read
8 Common Affiliate Marketing Mistakes To...
Affiliate marketing looks deceptively simple from the outside. Pick an offer, launch a campaig...
Dec 22, 2025 • 10 min read