Author

Sergii Denysenko

Chief Executive Officer

With more than 20 years in the internet advertising industry, Sergii has held executive positions with multinational corporations and created multiple global digital media platforms. Prior to MGID, Sergii held CEO positions at Sales House, TAKiTAK! Advertising and Gala Media. He was also previously vice president and network development manager at Gala.net. Leading one of the world’s first and now largest native advertising companies, he is responsible for MGID’s global business with a special focus on securing the company’s place as the leading native advertising company. Since joining MGID in 2011, Sergii has led a worldwide staff of over 750, launching new services that enabled MGID to triple its revenues.

You can find Sergii Denysenko on linkedin or twitter

Articles by Sergii Denysenko

2607
4 min read
Emotion And Context: The Keys To Smarter...

The advertising industry is undeniably facing significant challenges. Along with mass job cuts...

905
6 min read
Open Web v Walled Gardens: Predictions f...

This latest article in ExchangeWire's 2023 Predictions series contemplates what the next year ...

3430
5 min read
Viewability Vs Engagement: How Advertise...

For years, the digital advertising industry has relied on inaccurate measurement methods to de...

2635
4 min read
Inside the Tensions of Advertisers, Publ...

According to a survey conducted in March, 35% of consumers in the United States had canceled a...

1571
8 min read
Focusing on safety and quality will gain...

Advertising still remains the key revenue channel for most publishers, yet many publishers are...

2898
5 min read
Key Considerations For Advertisers Amids...

With U.S. inflation reaching 8.6% in May and stocks experiencing their biggest drawdown since ...

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