Articles tagged with
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6618
5 min read
Advertisers, Don’t Be Held Back By Fear Of New Formats
We’ve all heard about the fear of missing out (FOMO), but what about the fear of new formats? ...
Jan 22, 2024 • 5 min read
9650
13 min read
Native Advertising Trends for 2024: A Retrospective and Forw...
Native advertising has grown significantly, fueled by the phenomenon of banner blindness. User...
Jan 12, 2024 • 13 min read
8566
6 min read
Myth Busters: What Publishers Shouldn't Expect in 2024
The past year has thrown publishers into some rough waters, especially with a dip in ad revenu...
Jan 11, 2024 • 6 min read
9719
7 min read
MGID's Strategy in a Post-Cookie Landscape
In 2024, the digital landscape is poised for a significant shift as major browsers prepare to ...
Jan 9, 2024 • 7 min read
66
6 min read
2024 Is The Year Of The ‘Cookiepocalypse’: How Advertisers C...
As we read the tea leaves for digital advertising in 2024, I’m going to (mostly) skip artifici...
Dec 18, 2023 • 6 min read
8719
4 min read
Goodbye Cookies and Creepy Personalization, Hello Context an...
As we near the long-awaited sunsetting of third-party cookies, the digital advertising and pub...
Nov 2, 2023 • 4 min read
8008
13 min read
Cookieless Tracking Demystified: Key Insights for Advertiser...
Internet users may seem open to sharing a significant part of their lives today, but they stil...
Aug 25, 2023 • 13 min read