Articles tagged with
Contextual Targeting
8124
8 min read

How Cookie Deprecation Accelerated Contextual Advertising
For nearly a decade, the digital advertising industry has treated the phrase cookie deprecatio...
Jul 17, 2026 • 8 min read
10669
17 min read

Contextual Targeting in 2026: The Cookieless Strategy That A...
For years, advertisers relied on cookies to find the right audience. In 2026, that's no longer...
Jun 4, 2026 • 17 min read
8056
17 min read

Behavioral Targeting Explained: How It Works and Why It’s Ev...
In the era of AI, privacy crackdowns and zero-party data, marketers are beginning to wonder: i...
Aug 18, 2025 • 17 min read
7749
6 min read

MarTech Interview with Ryan Stewart, Head of Publisher Acqui...
Greetings Ryan, Can you provide a brief overview of your professional journey and how it led y...
Oct 1, 2024 • 6 min read
7755
3 min read

MGID Announces New, All-in-One Monetization, Audience Acquis...
Global advertising platform MGID announces the launch of MGID+, an all-in-one solution for pre...
Sep 12, 2024 • 3 min read
8797
6 min read

Myth Busters: What Publishers Shouldn't Expect in 2024
The past year has thrown publishers into some rough waters, especially with a dip in ad revenu...
Jan 11, 2024 • 6 min read
10028
7 min read

MGID's Strategy in a Post-Cookie Landscape
Updated July 2024: After almost four years of signaling its intention to remove support for th...
Jan 9, 2024 • 7 min read