Articles tagged with
Contextual Targeting
7729
17 min read
Behavioral Targeting Explained: How It Works and Why It’s Ev...
In the era of AI, privacy crackdowns and zero-party data, marketers are beginning to wonder: i...
Aug 18, 2025 • 17 min read
7661
6 min read
MarTech Interview with Ryan Stewart, Head of Publisher Acqui...
Greetings Ryan, Can you provide a brief overview of your professional journey and how it led y...
Oct 1, 2024 • 6 min read
7382
3 min read
MGID Announces New, All-in-One Monetization, Audience Acquis...
Global advertising platform MGID announces the launch of MGID+, an all-in-one solution for pre...
Sep 12, 2024 • 3 min read
8637
6 min read
Myth Busters: What Publishers Shouldn't Expect in 2024
The past year has thrown publishers into some rough waters, especially with a dip in ad revenu...
Jan 11, 2024 • 6 min read
9842
7 min read
MGID's Strategy in a Post-Cookie Landscape
Updated July 2024: After almost four years of signaling its intention to remove support for th...
Jan 9, 2024 • 7 min read
81
6 min read
2024 Is The Year Of The ‘Cookiepocalypse’: How Advertisers C...
As we read the tea leaves for digital advertising in 2024, I’m going to (mostly) skip artifici...
Dec 18, 2023 • 6 min read
8987
11 min read
How to Target an Audience in Native Ads
Have you decided that native ads are the right move for your marketing campaign? Great! For ma...
Dec 11, 2023 • 11 min read