Articles tagged with
Performance Marketing
1049
17 min read
Best Affiliate Marketing Programs in 2023
So, you’re ready to become an affiliate marketer. Congratulations — you’ve got a long (and pot...
Mar 9, 2023 • 17 min read
3240
9 min read
How much does native advertising cost in 2023?
Editor’s note: This article has been contributed by Olha Sukhinina, MGID's Head of Account Man...
Mar 3, 2023 • 9 min read
4641
13 min read
What Are Rich Media Ads: A Comprehensive Guide in 2023
One of the most common questions a brand marketing manager will ask is, “How can I solve the b...
Jan 11, 2023 • 13 min read
2609
4 min read
Emotion And Context: The Keys To Smarter Ad Spend
The advertising industry is undeniably facing significant challenges. Along with mass job cuts...
Jan 4, 2023 • 4 min read
3432
5 min read
Viewability Vs Engagement: How Advertisers Can Optimize Atte...
For years, the digital advertising industry has relied on inaccurate measurement methods to de...
Dec 8, 2022 • 5 min read
3682
5 min read
How Publishers’ First-Party Data Can Help Brands Thrive In T...
Since Google first announced the phase-out of third-party cookies back in January 2020, the in...
Sep 28, 2022 • 5 min read
2013
19 min read
Comment: What Adland Made of the Return of DMEXCO 2022
Last week saw the return of leading digital marketing and technology event DMEXCO to Koln in G...
Sep 26, 2022 • 19 min read