Articles tagged with

Content Creation

1 min read
Winning the Attention Economy: How to Hold People’s Attentio...

With so much advertising now pushed online and offline, advertising fatigue was inevitable. Mo...

5 min read
Achieving Harmony in Quality & Quantity for Maximum Engageme...

Publishers today know how much effort it takes to maximize audience engagement and increase pr...

6 min read
Why You Should Bank on Interactive Content in 2021

With the losing battle for the viewers’ attention spans, marketers and journalists alike have ...

8 min read
How to Utilize Social Proof to Build Customer Trust

Have you ever made a purchase based purely on the amount of glowing 5* reviews? Similarly, do ...

5 min read
Mobile-Specific Strategies for Native Advertising

For many years, marketing experts have focused on delivering mobile-friendly ads on our mobile...

3 min read
Creative Trends Not to Miss in 2021

With so much competition to grab users’ attention, it’s imperative for the ad creatives to sta...

4 min read
What Makes a Good Headline Copy?

Titles too general or descriptive won’t make users click on your ads. Headline formulas that o...

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