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MGID in numbers:

850M+
Unique visitors monthly
32K+
Content websites
60%
Average higher CTR than display
185B+
Content recommendations monthly

Native ad formats

MGID Smart widget
Gain high engagement rates by pinpointing the most appropriate moment to engage and deliver optimized messages to each user
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Native widgets
Customizable, responsive and flexible native ad units that will help to tell your brand's story
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Native video
Storytell with highly engaging videos placed across MGID’s premium publisher network
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Hot offers

Eye and vision condition
Financial assistance
Men's & women's jewelry
Lottery
Video gaming
Insurance
choose offer

Case studies

Apparel, outdoor & foorwear

Single-item image and transparent price offer

The Company:

Tokopedia, online marketplace in Indonesia

Geo:

Vietnam

How:

Ads previewed single items or whole outfits and then led directly to the item pages on ZAFUL.

Unusual model poses and angles

The Company:

CCC, multi-brand shoe shop chain

Geo:

Vietnam

How:

A straight sale campaign targeted young women through catchy headlines and imagery.

The ads led directly to the website’s women’s section.

First capture attention, then give entertaining content

The Company:

Adidas

Geo:

India

How:

Sales funnel comprised multiple stages with ads, entertaining editorials and quizzes, and ultimately led to an e-commerce landing page.

Skincare & haircare, makeup, fragnance

Vibrant visuals matching a youthful audience

The Company:

Lazada Group, Southeast Asia’s leading e-commerce platform

Geo:

Vietnam

How:

Created a mood and an expectation through an image that suggested vibrant energy and accessibility.

In this campaign, Lazada Group launched a campaign with the message "Hunt deals every day" leading users directly to a Sales landing page.

Make the customer benefit immediately clear

The Company:

Lazada Group, Southeast Asia’s leading e-commerce platform

Geo:

Thailand

How:

Transparent price and campaign value proposition placed against an eye-catching background.

For existing clients, ads promoted either limited-time flash sales or regular discounted items. For new clients, ads led to a website homepage, so they can sign up/log in.

Home decor

Engage brand patrons and new clients with fun facts and stories

The Company:

Walmart

Geo:

USA

How:

Attracted user attention with fun facts and stories on ads, then tempt the reader down the funnel. The entertaining pre-lander showcased main category products to whet the audience’s appetite and then led to a selling landing page.

Food & beverage

Discount fast food coupons

The Company:

Tokopedia, online marketplace in Indonesia

Geo:

Indonesia

How:

Appealing and hunger-stimulating creatives combined with a discount on the favorite fast food brands hit just the right price spot across all audiences.

Invite the feeling

The Company:

Domino’s, network of company-owned and franchise-owned pizza delivery stores

Geo:

Indonesia

How:

Food imagery that stimulated the senses. Melting cheese and an appetizing discount – right on!

Show benefits of online shopping

The Company:

Flipkart, India's leading e-commerce marketplace

Geo:

India

How:

Native ads targeted Android and iOS users and led directly to Google Play or Apple Store. Ad creatives showcased different benefits of online shopping.

Wearable technology & gadgets

Retarget website visitors

The Company:

Citrus, the electronic retailer in Ukraine with an online shop and 54 offline stores

Geo:

Ukraine

How:

For undecided shoppers, retargeting ads served as a reminder of the items they showed interest in and helped lead them to purchase.

Why MGID?

PRICE RECOMMENDATION ENGINE

The perfect tool to scale up your campaigns after reaching a positive profit margin. This feature allows you to maximize your reach to the audience you are targeting, prompting you with the proper CPC bid to receive your desired amount of available impressions

TRAFFIC INSIGHTS

Open new verticals and geos by seeing what’s available in the system. Be the first to know where you can launch new campaigns at a higher scale and lower prices. This feature prompts you about new opportunities in the system.

SELECTIVE BIDDING

Dynamically change CPCs for certain highly-converting traffic sources. Now as detailed as Sub-IDs.

RULES-BASED OPTIMIZATION

Our optimization rules not only extend to all possible conditions but also analyze the campaign performance with each statistics update, rather than checking once in a certain period of time.
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